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Real Warriors Campaign

Pledge

The Real Warriors Campaign pledges to share the five signs with 1 million people through promotion within our active social media channels, partnership network and through direct outreach with service members at events. The campaign will also introduce the five signs to partnering 501(c)3 and federal organizations by inviting the Campaign to Change Direction team representatives to present on Real Warriors Campaign Quarterly Partner Call. The Real Warriors Campaign is a public awareness initiative designed to encourage help-seeking behavior among service members and veterans coping with psychological health concerns. The campaign was stood up in an effort to eliminate the stigma associated with seeking care and encourage reaching out for support for invisible wounds. The campaign pledges to share the 5 Signs with 1 million people through promotion within our active social media channels, partnership network and through direct outreach with service members at events. The campaign also develops video profiles of real service members who sought care for psychological health concerns. By sharing the stories of service members who reached out with successful outcomes, the campaign educates and reduces misperception surrounding psychological health concerns and empowers behavior change. Real Warriors Campaign goals include: - Educate and reduce misperception, promote psychological health literacy - Foster a culture of support for psychological health by promoting the belief that seeking help is a sign of strength and educating audiences on how to access care - Restore faith in the Military Health System (MHS) and promote confidence of treatment effectiveness - Improve support systems for service members and their families - Empower behavior change through the promotion of self-efficacy